The All-In-One Guide to Improving Your Google Page Rank
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If you own a website and you wish to get more organic traffic from search engines, then you surely would have encountered the phrase 'Google page rank'. Let us look at how this will affect the amount of traffic that you get.
Google started working with the 'page ranking' system a couple of years ago. This allowed them to determine the importance of a particular page. If your page has a high page rank, then it means that Google thinks it is highly relevant for a certain keyword. This is part of Google's algorithm for ranking pages.
Your page rank is determined by how many web pages have links leading to yours. Every page that is indexed by Google would have a corresponding page rank as well. When a web page is linked to another, a portion of the value of the page rank is passed on to the linked page. Those that are ranked higher have more page rank to pass to the linked pages.
It works this way. When a page is linked to another, it is sort of a vote for that page. So if you want to increase your page rank, you simply have to ask other pages to link to your site.
The page ranks are determined by mathematical equations that tell Google how relevant a website is based on the relevance of the sites that have links going to it.
Most people misunderstand that fact that page ranks are passed on per page. Some owners of websites assume that their page rank is only based on that for the homepage. It is a fact that usually the homepage is the one with the highest rank but this is not always the case. There could be pages within the site that have higher rankings.
This misunderstanding comes from webmasters that have reciprocal linking agreements with home pages of other sites. So it makes sense that their highest ranking page is their home page since it has the most links going towards it.
Now that we know what page ranks are, let us study how these would affect a website's ranking on search engine results.
The process of page ranking is not as crucial as it used to be. The algorithm now is more complicated than it used to be. But page rank is still important because it helps you get more back links which in turn would lead more traffic to your site.
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