PPC and affiliates
Can anyone shed any light on whether a freelancer who has control over a company's PPC campaigns would be able to steer those campaigns in his/her favour if they were also running as an affiliate selling that company's products?
And also not disclosing this information? Aside from the transparency issue is this dodgy?
Please comment if you think this is like 'insider trading'.
Many thanks.
NotSureButItDoesn'tSoundRight.
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