simply, it's the traffic you get by using social networking sites like twitter or facebook... no doubt, that social networking can be used for promotional purposes, thus help your website improve its volume of traffic or the visitors.
Social media such as social networking sites and news sites can provide for viral marketing. Viral marketing has proven to be powerful if the content of a site is appealing.
Trying to get traffic through social networking can be done but it requires alot of time and effort. And unfortunately for most people, they don't either have the time nor patience to fully take advantage of it.
the traffic comming form social media networks like facebook, twitter, digg, mixx etc is called social media network traffic.. it is preferred for traffic generation because there exist a great crowed of people and some of them must wants to use your brands and services..
Social Networking Traffic, getting traffic from social networking sites. online community of internet users.internet gives individuals from all around the world access to social networking sites.
socialization includes reading the profile pages of other members and possibly even contacting them.
SEO point of view, most of social media sites has no follow link like facebook,twitter and stumbleupon.You can only generate heavy traffic with help of social media sites but can't improve SERP!