Call to Action???

[AmmyTisdale]

Define what is Call to Action and where this term is used???

[ursimrankhanna]

Hi,
Not have any idea about this term. first time hear this term.

[C.Rebecca]

A call to action is an advertising and marketing concept which encourages or I should say induces a person to complete an action as defined by the advertiser.

Call to action words are "doing words" such as "Click here", "Buy Now", "Enter Now"etc..

What induces a user to click a ‘call to action”,
-Color of Button (you can use red, green, yellow, orange and blue)
-Language you use top describe
-Place where you locate them on the page