SEO stands for Search engine optimization. It is the set of techniques which is used by Web designer or SEO specialist to improve website visibility in Search engine via organic or natural search results.SEO can be divided into two broad categories; first is on page optimization which covers internal activity of website and second is off page optimization which covers external activity of website.
You can do on-page at once, not changing frequently
because result may down,
where in off-page technique follows
social media optimization
Not limited with On page and Off page .First read what are the rules in follow for getting ranked high makes a proper planning .On page of website is done order to makes it Google liking and Off page is generating Relevancy for Keywords .
SEO plays a major role as far as research and development are concerned. Both, the clients availing of the services of an SEO as well as the visitors to the website, many a times, prove to be too demanding for the Search Engine Optimizer.