PPC research

[Oosha]

Wish to go the PPC way? Before doing so, there is some research that needs to be done. There are a number of areas that need to be researched thoroughly. Walking blindly into an adwords campaign can be dangerous.

[Oosha]

The first part of your research is to find out if the keywords you're targeting even get searched for. It makes no sense getting into a campaign with the keyword "snow in the Desert" if nobody is searching for that.

You will end up wasting time. So, the first thing you will need to do is get your keyword tool for each keyword that wish to target and note down the number of monthly searches for that phrase.

Then you will have to check out/research on the costs of the keywords. Finding keywords that cost less is the key OR find a product that pays more commission.

[xy7durga]

Hi,

Yes, we have to do some research.

Adwords means keywords, without suitable keywords going for adwords is a waste of time and money.

If you have any confusion, check with some "Keyword Generators". So that you can have a better idea.


Thanks,
Durga Rao V
Sr. Affiliate Recruiter
XY7.com, A Division of Rapid Response Marketing, LLC.
AIM: xy7durga

[ranased]

is there some specific method to measure strength of a particular key word!

[SimonUK]

I would always carry out some analysis using the Google Adwords keyword tool, but you do need to remember that the results aren't always perfect.

[seopeter]

Keyword research and your ads copy are two main things

[bobmoore1970]

The best advice to you is not to bid for 1 work from the adwords tool. It will give you high bidding value and no conversion at all. The best choice is to get the 3 keywords because it has less competition as well as less bid phrases.

[axxo8]

Yes...That's true...recently a friend accidentally lost $5000 by PPC

[lexdino]

Originally Posted by ranased

is there some specific method to measure strength of a particular key word!

Yes there is and you will find one in your adword account.
It is a tool that tells you the average bids for a keyword.

[thegetpr]

you can try google adwords external tool to find out the keywords and u can then be able to go for a ppc campaign, but put a daily limit on it , it will not be charged more than that

[tommytx]

When setting up a bid on individual key phrases, remember to always set the default to low like 10 cents just in case something goes wrong with the keyword bid... it will then select the default you have set up and if for some reason the default is set to 10 bucks.. then katie bar the door.... you do have some safety though, since google will only charge you one penny more than your next lowest competitor... so that gives some protection.

[candiid]

Yes some research is mandatory before you get into this ,but the results are not completely reliable .

[priciyana123]

But does it depends upon the keyword density, as the competition is so high, may it effect to PPC.

[serena85]

Read, read and read some more. This is what I am always saying when I try something new.

[capitalalternatives]

Yes one of the main thing is keyword research you should know from which keywords you will get more traffic.

[tarunsarien5]

Using adwords campaign for PPC can be costly for beginners , there must be some searches done before applying PPC for your website ,
1. Refine your keyword proper will help you
2. Low bid cost result to higher traffic
3. Attractive aad with no fake details ensure quality customers
4. Always set the default bid to low like 10 cents for in case to change

[computertips55]

ppc is really important for any keyword. you must have to know what keyword is better in ppc. so use adword tools