An affiliate marketer is compensated for each visitor, subscriber or customer he provides to the product owner. Compensation may be made based on a certain value for each visit, inquiry or purchase. The most attractive aspect of affiliate marketing from the merchant's viewpoint is that his affiliates only get paid for results.
One of the best benefits of affiliate-marketing is that you do must not worry about building your product. You do must not worry regarding making research, determining the audience, or even generating the product.