Here are thoughts on advanced SEO strategy:
1. Link to influential thoughts leaders. If you do this then in many situations, search engines will believe visitors have found what they were looking for on your site and will give your site additional influence.
2. If your website has any local presence, register the website in the Google Local Business Center at
http://www.google.com/local/add. This will give your company the opportunity to show up in local business search results.
3. When identifying keywords to use for your blog, focus on search phrases and not on single keywords.
4. Make sure that the links to your site and within your site use your designated keyword. For example, the keyword phrase “See More Information” should not hyperlink, the keyword “Advanced SEO Tips” should.
5. Understand that some of your most valuable links may come from your weekly email newsletter or eZine articles.