Blue ocean strategy

[addison]

Does anyone know about this terminology? I just find this.
Experts opinion needed.

[seocorporation]

Blue ocean strategy is a concept in which you create a new product or service for the segment which is untapped so it has no competition. On the other hand Red Ocean strategy is to compete in a competitive market. Blue Ocean Strategy is a book published by Harvard Business Review.

[jiyaalbert]

Originally Posted by seocorporation

Blue ocean strategy is a concept in which you create a new product or service for the segment which is untapped so it has no competition. On the other hand Red Ocean strategy is to compete in a competitive market. Blue Ocean Strategy is a book published by Harvard Business Review.

I don't know anything about it so thanks for the information friend.

[serena85]

It is just another market technique but one that offer a sure success on different segments.