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​Social conversion rate

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  • ​Social conversion rate

    We know very well how social media is highly responsible to create buzz among users. This is why social comments and conversion rates must be considered. The number of comments and the sentiment of the conversion should be measured. Conversion rate = Total comments / Reach * 100
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  • #2
    The Social Traffic and Conversions KPI measures the effectiveness of social media campaigns at generating website traffic and goal conversions. Social media marketing needs to feed into other areas of your sales and marketing efforts, and provide a measurable return on marketing investment. One of the most reliable ways to measure social media ROI is to monitor the amount of web traffic that comes from each social platform, and how many goals result from those visits.
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    • #3
      Itís no secret that Pinterest drives sales. A Shopify study shows Pinterest delivers higher average order values than Facebook, Twitter and even Google. And there are no shortage of ecommerce retailers trying to get in on the action.
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      • #4
        One of the most reliable ways to measure social media ROI is to monitor the amount of web traffic that comes from each social platform, and how many goals result from those visits.
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