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As far as the offpage optimization is concerned I follow the following link wheel creation approach that really serves me with genuine traffic.
1- Publish content at Parent Website (The Platform you wish to create a link wheel for)
2- Create lenses, hubs, webs or tumbls at squidoo, lenses, hubs, webs or tumblr. (Put Anchor Text respectively).
3- Submit Articles to directories such for instance Ezine, Sooperarticles etc (Use one link from parent website and others from web 2.0)
4- Submit these links to Social Bookmarking Sites like Reddit, Digg and Delicious etc.
5- Use those links at Social Networks as well if you have good presence specially at LinkedIn.
The results will be amazing I have some unbelievable results with this technique. Besides, the article Directory Sooperarticles liked my article so they republish it social bookmarking sites, blogs and social networks.
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