Quote:
Originally Posted by weathor
A type of affiliate marketing program where the advertiser pays the affiliate based on conversion of leads, such as a file or software download, completion of a sign-up form for a newsletter, trial offer sign-up, or other desired action. If a customer follows an affiliate link to the advertiser's site and completes the required action in accordance with the affiliate agreement, the affiliate is paid.
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Yes, basically this is what Pay Per Lead is, comparing with PPC, it's a little bit more difficult, but you earn more through it, of course.